Google Ads
Why Google Ads Matters for Your Business: Targeted Reach, Measurable Results
In today's digital landscape, attracting new customers and growing your business requires a strategic approach. Google Ads, formerly known as AdWords, is an essential tool for businesses of all sizes to achieve just that. It allows you to create targeted online advertisements that reach potential customers at the precise moment they're searching for products or services like yours.
Here's a breakdown of why Google Ads is important and the key benefits it offers:
Reach the Right Audience:
Note: a good return o flip leads to Contact is 60% to 85%
With Google Ads, you can laser-focus your campaigns to target users based on demographics, interests, location, and even search keywords. This ensures your ads are seen by people actively looking for what you offer, maximizing your return on investment (ROI).
Get Measurable Results:
Unlike traditional advertising methods, Google Ads provides detailed analytics and reporting. You can track clicks, impressions, conversions, and more, allowing you to measure the effectiveness of your campaigns and optimize them for better results.
SEO (Search Engine Optimization) is a fantastic long-term strategy, but it takes time to see significant results. Google Ads allows you to get your brand in front of potential customers quickly, driving traffic to your website and generating leads almost instantly.
See Faster Results:
Control Your Budget:
With Google Ads, you set a daily or total budget for your campaigns, giving you complete control over your advertising spend. You only pay when someone clicks on your ad, making it a cost-effective way to reach your target audience.
Google Ads offers a variety of campaign formats to suit your specific goals. Whether you want to drive website traffic, generate leads, or increase brand awareness, there's a campaign type that fits your needs.
Multiple Campaign Types:
Even if users don't click on your ad initially, seeing it repeatedly can help build brand recognition and position your business at the forefront of their minds.
Increase Brand Awareness:
Complement Your SEO Strategy:
Google Ads can work hand-in-hand with your SEO efforts. While SEO helps you rank organically in search results, Google Ads can immediately boost website traffic while your SEO strategy matures.
Show Cases
Medical Service Google Ads
A very important sector for Google ads as it often happens that customers searching for the service by typing in the keywords and the medical sector will show up immediately
Keywords are often cheaper and faster in results
With this client, selling products online results were the following :
Target Audience: United Kingdon
Daily Budget: $ 4
25 Days results: 62 Leads
Cost per Lead: $ 1.3
Real Estate Search Google Ads
Real estate has a variety of options & products normally determined by many factors such as Property prices, location, size, and many more.....
It's very important here to point our final results to a filter for all properties or a custom landing page that provides important selling points
and this is exactly what we provided our customer with:
Target Audience: Saudi Arabia Arabic / Europe English
Daily Budget: $ 75
120 Days results: 111 Confirmed Leads
Cost per Lead: $ 13
E-commerce Display Google Ads
Great photo ad placements within the right website, YouTube channel or even an app, can move your sales up to another level
leads here often cheaper as ads are shown based on customer interest history, not by typing keywords
This was exactly what we did with our client:
Target Audience: USA / Canada
Daily Budget: $ 30
150 Days results: 437 Confirmed Leads
Cost per Lead: $ 2.3
